A news and event update for members of the San Antonio Hispanic Chamber of Commerce — the leading advocate of small, minority- and woman-owned businesses in the San Antonio area.
Volume 8. Issue 4  Jan. 22-26, 2007
 

OLLU unveils new undergraduate program in Hispanic marketing

Our Lady of the Lake University (OLLU) will unveil its new undergraduate degree program in Hispanic marketing - one of the first of its kind in the nation. OLLU and AMA's SAVision group have joined forces to design this innovative Bachelor of Business Administration degree with a concentration in Hispanic marketing that will train marketing professionals to effectively reach the nation's growing, diverse and influential Hispanic population. A press conference will be held on Fri., Jan. 26 at 1 p.m. in OLLU's Providence West Social Room; RSVP at 434-6711, ext. 2091. Our Lady of the Lake University- A member of the Hispanic Chamber since 1987.

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